AA.MEDIA

Architectural Association
Media Studies


AA MEDIA is an experimental testing ground for exploring and interrogating the tools of the discipline – tools with which we speculate, manipulate and play; compute, control and test; communicate, seduce, and provoke.

Acting as both training camp and laboratory, it is a diverse, multidisciplinary program where unexpected collisions and obsessive attention to detail expose a rich seam of creative potential. Media Studies presents an opportunity to develop individual practice, where students hone their dexterity with established and progressive media, actively testing modes of production through focused acts of doing and making.



CONTACT:

Kate Davies
Head of Media Studies
Inigo Minns
Acting Department Head
Oliviu Lugojan-Ghenciu
Lab Coordinator

AA MEDIA
Architectural Association
School of Architecture
36 Bedford Square
London WC1B 3ES

+44 (0)20 7887 4000

STUDIO

INTERMEDIATE / Term 2

MS-CORE


Image: Mattia Santi & Francesca Silvi


BODYSCAPE

Mattia Santi/ Francesca Silvi
Weds, 2-5pm, Room TBC in Term 2

The course will introduce the students to programming in Processing within the field of digital fashion design. Students will focus on the interpretation of the body geometry in-built data to develop code-based patterns. The skin, as a medium between body and environment, will be re-interpreted and questioned in its primary functions in order to develop virtual couture that augments body capabilities.

The design process emerges from the use of code-based tools developed in Processing alongside digital platforms such as Maya, Rhino and Grasshopper. The course will engage the students in developing a digital system that will be presented through data visualization diagrams combined with catalogues to demonstrate the adaptability of the system to the variation of the driving parameters.
No previous experience in Processing is required.



Course Outline

Session 1: INTRODUCTION
Wednesday 11th Jan
Digital technologies in fashion design and key studies
Presentation of the research topics and workflow
Introduction to Processing

Session 2: FUNDAMENTALS
Wednesday 18th Jan
Programming fundamentals
Particles systems
Processing libraries

Session 3: ANALYSIS DEVELOPMENT
Wednesday 25th Jan
Processing data exchange with Grasshopper and Maya
Analysis studies on body geometry
Data visualization

Session 4: DESIGN SYSTEM
Wednesday 1st Feb
Translation of data analysis in design inputs, Development of a design system.
Coding strategies to approach design intents

OPEN WEEK

Session 5: PROJECT DEVELOPMENT
Wednesday 15th Feb
Pattern studies applied to body geometry, Design through parameters
Development of options catalogues

Session 6: DESIGN OUTPUT
Wednesday 22nd Feb
Translation of digital simulations in geometries, Finalising design proposals

Session 7: CONCLUSIONS
Wednesday 1st March
Data and geometry visualization, Presentation strategies

Session 8: PRESENTATION
Wednesday 8th March
Presentation of the design proposals, Discussion with invited guests